The president of Fresh Success Marketing Group shared her insights on the value of interactive marketing. She also cited the most important skills for sales and marketing associates to hone.
San Antonio, Texas, September 25, 2015 (Newswire.com) - “The world is ultra-connected these days, but in-person outreach is still as vital to business success as it ever was – if not more so,” said Trang C., Fresh Success Marketing Group’s president. “Our team creates highly captivating campaigns, and our company’s place in the field has risen significantly. This dynamic approach and the ability of our team to wield it enables us to excel.”
According to Trang, interactive promotions help associates connect buyers and brands. It’s what leads to long-term loyalty for the businesses represented by Fresh Success Marketing Group. “Really engaging people on emotional levels keeps them coming back,” she stated. “It’s the reason we foster trust with the people we serve. The power of a warm smile and a friendly greeting knows no limits.”
“Immediate feedback is another noteworthy benefit of in-person promotion,” Trang indicated. “We sharpen the focus of our campaigns on an ongoing basis. Changes are made based on what does and doesn’t work. We consider the information buyers convey to us and adjust our efforts accordingly. Agility is a must!”
Fresh Success Marketing Group’s Leader Highlights the Top Skills of the Best Sales Marketing Managers
Trang and her Fresh Success Marketing Group peers seek a variety of soft skills when scouting for new team members. “Tech skills are important, especially at the rate things evolve,” she continued. “They aren’t totally necessary, though. We have a great training program that can help in those areas. There are other, less-teachable skills we truly value in our people.”
The firm’s president noted critical thinking as a highly sought-after trait. She pointed out that there is an abundance of resources available to help operations, which is a good thing. However, professionals must know how to identify those which best meet their needs. Experts must also apply their critical thinking skills to the inevitable challenges and complexities that arise on a daily basis.
“I’ve also noticed that my best performers have impeccable project management skills,” Trang concluded. “To really make the most of everyone’s talents and meet the needs of all customers, they must carefully set priorities and plan strategies to exceed expectations while also keeping everyone motivated. It’s no easy feat. It requires a ton of foresight and balance, yet they pull it off with grace.”
About Fresh Success Marketing Group
Fresh Success Marketing Group specializes in unique promotional initiatives that forge lasting connections between companies and their most receptive customers. The firm applies the combined talents of an exceptional team of branding specialists to generate impressive business growth and market expansion. Through extensive market analysis and demographic research, Fresh Success Marketing Group has built a reputation as a reliable provider of consistently effective and memorable promotions. The company serves a diverse portfolio of clients, from small local startups to world-renowned corporations. Fresh Success Marketing Group is poised for expansion into new markets and a bright future as an innovative provider of event-based marketing.